HEARING! Baby Boomer Wearing Modern Hearing Aid! March 3rd, World Hearing Day awareness about hearing loss prevention & a day that promotes ear & hearing care. World Health Organization says 5 percent of the world’s population are affected by hearing loss. Hearing loss affects aspects of a person’s life. Sensorineural caused by inner ear nerve damage can be due to age or prolonged exposure to noise. Treatment can include hearing aids. Invisible devices, to hear differently with Bluetooth Technology.